What We Do

We offer services to businesses in different stages of their business cycle.
Lucre is an early stage micro VC fund targeting businesses that have a potential for growth and sustainability if supported.We target companies with a high potential for growth and with the main aim to raise capital, put in talent and strategy needed to permanently strengthen the company and raise its value.

Funding Approach

We invest our own permanent capital, enabling us to be consistent, patient, and agile. Our main goal is to assist businesses achieve their ambitions for growth by providing them with access to financial assistance, strategic advice, management, and information at critical stages of their development.

Start-ups
For start ups that have scalable and innovative business ideas we provide the following services:
• Concept development
• Concept evaluation
• Value proposition development
• Feasibility studies
• Company valuations
• Due diligence
• Early Stage seed funding

Growth phase

For businesses that have a proven business model and revenue; we provide the following
• Growth Capital
• Strategic Growth Strategies

Investment Criteria

The businesses that we invest in need satisfy the below criteria:
• Early stage businesses with revenue but not yet profitable
• Early stage with a revenue and profitability track record which require growth capital
• Strong track record of the founding team
• Market potential for the concept or idea
• Sustainable competitive advantage
• Scalability
• Capabilities for execution of the Idea/Growth Strategies
• Clearly defined strategies for risk mitigation
• High gross margins and potential for recurring revenue
• High revenue and profit growth potential
• High Growth potential
• Exit Strategies

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